Wednesday, February 18, 2015


Do you want to speed up your website than others website? This article will tell you how to improve traffic and make faster than you think always. It is possible to make your website No.1 in your field. It is very necessary to understand that why it is important to speed up your website. You can check through a simple example most of users leave the website if is not loaded within 3 or 4 seconds. Most of users are agreed with this. Having fast website is necessary for modern 21st century for improvement and getting traffic on website. Here is no space for slow running website. If your website performing poorly than it is too necessary to work on this at high level and here are various tips for develop the speed of website.

Image types – Images are very important part of your website. Images can become a burden on your website. Properly format images and try to inserting every image’s width and height. Instead of images use CSS Whenever it is possible. You can combine multiple styles sheets in one. By Dynamic drives you can easily optimize animated Gif’s, Jpgs and Pngs so they can load easily as fast possible. Combine 5 images in one CSS sprit is the right and best way to speed up the website.
Keep in mind it always that you are never going wrong by making your website faster and faster. Sale and traffic will never decrease on your website.

Load time – Load time of a website is correlated with the demand made on the server to load website. The website takes time for loading size of huge images. It takes time for loading CSS files, loading scripts, loading images and other types of files. Our goal is to make the website as fast as possible and we can make through adjustment the coding, images and layouts of our website. HTML, Java script, CSS all can be compressed to speed up their website loading time. Combine CSS and JavaScript’s files can reduce a websites loading time.

Cache your wordpress Blog – Caching system make your website much faster and responsive. WP – cache is extremely expensive wordpress blog.

Page Speed Suggestion – Get your page speed score and use page speed suggestion. This is an online tool to make your website much faster. Always put CSS in the top and under of the tag before any JS file.

Readymade properties - Delete unwanted or unnecessary files. In website many times we use many types prepared style sheets and sliders. These styles sheets have many of unwanted items. So we have to delete these CSS files and classes which are effectual. Use “Dust me selector” by clicking this tool it will automatically show the unused items and clean them. After this process it will help to improve your website speed.

Minify CSS – Minify CSS means remove all SEMICOLONS, PX, LINES BREAK, WHITE SPACE for minimize the size and number of lines code. You never try this process manually because it is too time consuming. Use this tool it is too easy just copy CSS files code and paste in it and get results.

JS files – Put JS files in bottom of the page because behind it we have lots of benefits like firstly the pages will downloaded and after that the effects. Some users try to use the latest version of the JS but both old and new both versions are same in working. Try to use only “min” version of JS files. We can optimize the js files and we can apply this process in CSS files and same in JavaScript.

Cookies free domains – Biennial to keep the cookie size small as possible as. Fast delivery of files use content delivery files. When a browser request statics and send the cookies and the server ignore the cookies. These cookies are the unnecessary network traffic. Here you have to avoid Google maps and Facebook like button.

Minimize HTTP request – According to yahoo 80 to 85 percent webpage take more load time cause of images, stylesheets and Scripts. We can say an HTTP request is all in one. The great idea instead of images uses CSS.

Server response time – For speed up your website you have try to reduce server response time. The actual timing of server response time should be less than 200milliseconds. These tips can speed up your website and it will beneficial for yourself and website.

Images – Images play very important role in the speed up of website. Oversize images take long and long time for loading. But for speed up the website you have to keep image size small as it is possible and other you can use image editing tools. Thus follow these rules and get best results.

Monday, February 16, 2015


On page SEO – It’s providing good content, good keyword selection and giving appropriate title to every page is on page SEO. Is on page SEO is more important than off page SEO? For keeping your visitors happy you need both pages on page SEO or off page SEO.

Use search engine language – It makes easy sense to start with on page SEO. Search engines are program and they understand a particular language. You should speak search engines language and your motive is understand to the search engine about your website that which type of services are provided here from which search engine can read easily. In different ways or words you can give signal’s to search engine for what about your website. This is the great chance for improving your rank on search engine.

On page SEO according to user choice – Your target is always to provide best facility to your visitors and always keep them happy. Off page SEO can help you to bringing traffic but if off page SEO is not setup correctly then results will be disappointed.

First Step of On Page SEO – Increasing visitors or promoting website is first step of On Page SEO. You need to think that how can you promote your website. You have to make some plans or schemes related to promoting your website. So the first step is to work On Page SEO and after that off page SEO.

Use keyword base URL – Keyword based URL’s are more helpful rather than number based permalinks. Keyword based URL’s help search engine to ranking your website content. This will help your website improving search engine result pages.

Submit sitemap to Search Engine – Submit sitemap to Google for helping search engines to more easily index your site’s content.

Include social media widgets –The bigger and bigger piece of SEO puzzle is social media indicators. Like Facebook, Google+ and Twitter.

Original content - This is the main thing for your website is original content in Images, articles, text, videos, Presentation, Info graphics and comments. Here you can use only original content for website. For best ranking this is the best way. If you post video on your website then try to add some text description and same as if you add image then here it have some need that what the images about. Always post fresh content on website never use copied text for publishing.

Page Titles – Each page of website has unique title through this search engine can understand about it. A page which has a title on page SEO is better than a page title “Index.HTML”

Formatting – For websites good looking every page of the website should have properly formatted. Don’t through the text on the website’s page write readable text for visitors. As well as Images are necessary but try it always that it not increase the loading time of the website and for website always use original images. ALT tag helps to describe search engine about the image. Besides designing the website owners usually forget some basic points which can help in improving website ranking. So these points are very important that improves the ranking of your website.

In the starting of the page giving the keyword is most important for getting hire position in the Google search rank or Search engine optimization. For best describe web page give the Meta keywords and Meta description. Make this sure in your content’s first heading tag always begin with h1 and other subheadings can open with h2, h3 or h4.

Words limit – On a web page the amount of words will be varied according to topic. If you are trying to optimize for keywords then 250 words are rarely recommended. Information web pages almost warrant 450 words. We should not repeat the title tag If you think about Good rank of your website.

Page size – Make sure the page should be according to quality. Always keep in mind that all page elements like images, scripts. If the page is huge then use SOC (Source ordered content) to ensure that text content is the first to load. Images are very beneficial for the website but it should not be more loaded or increasing the time of website loading.

Permanent link – URL’s of the each page is the permanent links. Some are good and some are bad. Less than 255 words are good URL’s. Divide your website pages in different categories to help the users and search from this both can easily find which type of service they want. Navigate your website in a structure way Breadcrumb is important. You should have a sitemap for visiting your website structure on one page.

Internet linking – Internet linking is the way let to tell the search engines about pages of your website. They will find and read the pages and this is the easiest way of get higher ranking on search results. Never use keywords for website’s internal links. Use 7-8 internal links on the page not more then it.

Speed – This matter take very huge part in website ranking. Here we can say that website speed does matter when it comes to SEO and ranking. This is an essential part for page ranking. Google is spending lots of money to make the web faster. Website speed should have more than 90% when it’s checked by Google page speed insights.

Saturday, February 14, 2015


White hat SEO & Black hat SEO

What is white hat SEO?
White hat SEO is utilize techniques and methods to improve the ranking of a website. White hat SEO is known as organic search engine optimization. In white hat SEO work completed in legal way. This is the main and important thing for white hat SEO. To improve your sites position, page rank and click through rate. Search engine submission is the form that will allow you to submit your websites URL in top 20 popular search engines.

o    Search Engine Submission – Search engine submission means submit a website directly to a search engine. Search engine submission is the way to promote your website. Search engine submission is not necessary because the top search engines like – Google, Bing, Open directory and Yandex use Crawlers, Bots and Spiders which can easily find the most Popular search engines and directory for update rank and position of the website.

o    Crawler – First of all you have need to know about it that what is web crawler and how its work on internet. Crawler is a program which visits the websites and read all the pages of website in order to create entries for search engine index OR Crawler is a script which scans the websites pages on internet and create an index or data. We can also call this bots and spider.

o    Bots – A bot is a program that operates as an agent for user or another program or simulates a human activity. Bots are also called Crawlers and spiders which access websites and gather the content for search engine indexes. Bot is a program which can talk with human and give the answers the questions. Now-a-days Bot is largest used in web spidering.

o    Spider – A spider is a program which visits the entire website similarly and collect information for create index for search engines and directories. Spiders are called spider because they can easily visit several of websites in one time. This is the one way to read all websites pages in one time.

o    Backlink – In search engine optimization Backlink is a hyperlink which is connected with back page of your own website. These links are very important for your website popularity. We can also call them inbound link. This is used for improving page rank.

o    PageRank – PageRank is an algorithm for improve Rank on their search engine results. Every website is given search engine PageRank score between 0 to 10. PageRank is the way of measuring the importance of website pages. It is not only the algorithm but also it was the first algorithm used by the company.

Black Hat SEO – Use of aggressive SEO strategies, techniques and tactics that focus only on search engine optimization not on human audience is called Black hat SEO. Black hat SEO Is mostly used for quick financial return on the website. Some examples of Black Hat SEO – Keyword Stuffing, Invisible text, Cloaking, Doorway pages and Page Swapping. Black Hat SEO does not obey the search engine guidelines.

o    Keyword Stuffing – Keyword stuffing is the practice to load keywords on the webpage. Keyword stuffing occurs with when a web page is over loaded with keywords or repetition of words in Meta tags explains many search engine no longer use these tags. Now –a-days this method is completely outdated and Google no longer gives good ranking to page employing this technique.

o    Doorway Pages – Doorway Pages are the WebPages that are created for web spamming.  Doorway Pages are large sets of poor quality pages where each page is optimized for specific keyword or phrase.

o    Invisible text – Invisible text is putting the list of keywords in white text in hope of attract more search engine spiders. Invisible text is mostly used for attracting the search engines and directories. Black hat SEO is also known as blacklisted or delisted.

o    Cloaking – Cloaking is a search engine optimization technique which gives the content to search engine spider this is different from the user’s browser. Cloaking is the process of presenting different URL’s to human users and search engine.

o    Page Swapping – Page Swapping is the technique to placing one page at site and then after the page attained at a good position, removing it and replacing it with less optimized page. This is all about page swapping.

Gray Hat SEO – Gray hat SEO is more risky than White Hat SEO. The Gray Hat SEO is not similar with Black Hat SEO and White Hat SEO.  Because the terms and services regarding the issue are unclear. This term began to be used in 1990s. In search engine optimization Gray Hat SEO means community for practitioners.

Friday, February 13, 2015

Tips how to improve website conversion rate and generate leads

What is conversion rate?
Measurement or number of the potential customers which buy something from your website is the conversion rate. We can say that this is the percentage of the customers that make a purchase. Conversion is the structure to improve the website performance. The average conversion rate of a website is 3% CEO is the rate of your customers so conversion rate is the percentage of your website visitor so if you improve this rate then you improve your revenue.

Make user’s life easy – You should make user’s life easy and make website well designed and keep in mind that your main motive is to provide best facility for sailing anything by your website. Today’s user never like to go to market for purchasing.

Web Accessibility – Practice of removing the barriers that prevent access to website by people with disabilities. The web is designed for all people. It is necessary that the web be accessible in order to provide Equal access to people. Well designed websites can be used by people. Web accessibility is the practice to removing barriers. Website should be correctly designed, well developed and edited for all types of users.

Adding a chat option or button – Approximately all visitors before purchasing something from your website like to chat or ask related to product. so install a chat option for getting more and more visitors on your website because they don’t like to purchase or call directly.

Try to identify the unique selling proposition – Identify unique selling proposition can increase your website conversion rate. You should have strong selling points of your products or services. You should test all USP’s ads in your site and social media to sketch out to know about which of these improve your conversion.

Use social voices for increase conversion rate – For increasing conversion rate you should try to analyzing customer conversation and get reviews through this process about your product’s strength and weakness. For increasing conversion rate address these issues in promotional content.

Provide facility at the right time -  When any visitor enquire about anything via chat option give answer at the right time never ignore it or delay because this facility can increase your conversion rate. Give response to the visitor at the right time is a good way to increase visitors on your website or conversion rate.

Make easy way for sharing – people want to share latest information with their friends or relatives so should make a simple way to share a page via social networks – emails. Let’s try to give them information about it.

Try to reach each person – How people order through your website. This is the main thing to know try this to understand how they are connected with you via phone, fax or catalog? Make an easiest way for connecting with more people and increasing conversion rate.

Add an option for Review – Add an option for read and leave reviews for ratings for products. You can also consider a coupon scheme and reward for completing the review form. Through this you can improve your products quality.

Mention offers and coupons – If you have any discount or offer then explain it in home page of the website because of good looking and attractiveness. You always try to make special your website and unique from other websites.

Write attractive content – To make your website unique try to use catchy words because it’s very important for every website because outlook is and well designed site can gather lots of visitors on website and automatically conversion rate. Other ways are capitalize, bold or underline.

Boldness – Boldness is the way of gathering people on your website. Just try to make the words more bold which can help the visitor for buying or purchasing. What happen is any buyer decide to buy any product but they don’t found the buy now button this is very bad effect and some users are feel uncomfortable to use the services so this is bad effectual. Design not only button but also button with some text because it is user friendly.

Make user friendly website – Take visitors views that which type of facility they want to provide. This is the great way to increase your websites visitors. You can take help from them that what they want and which type of language they want on your website. Every website is providing different type of qualities but some are usable and some are useless so analyze which types of facilities are useless and check monthly and renew them in new form this can help you in conversion rate.

Call to Action – Now-a-days everything happen fast and fast. Every person’s mentality is changed mean fast they want everything instantly   Instant access, Instant information, instant gratification. It is so easy to visit another website for getting service and buying product so living away from this situation you have to make your website easy and user friendly. Fulfill visitors need which type they want when they are active on your website. It is very best idea for place call to action in various areas of your website.

Media advertisement – Media advertisement can help you broadly in starting or previously it can be very expensive but it is very helpful for website. You can give full page magazine ads, newspaper ads, direct mails, radio ads and T.V. ads it’s very effectual and can help you to increasing your visitors numbers on your website.

Split Testing OR A/B test – The biggest conversion rate come through the A/B testing. A/B testing is two version of website testing. You gave different version to people divided it in two parts. A version and B version and after completing a period of time you have need to compare between A and B version and to see which version gave you most conversion. This is the way to know which version converts better.

Here are various types of test to start with –

•    The headline text
•    The Call to action
•    The number of fields in a form
•    The color scheme
•    The amount of content on page.
•    The size of Image

Add additional options to buy – Some customers like to order through their certain way or option so for this facility you have need to add additional option through them a customer can order easily like by fax or phone and etc.  I f your website providing additional option then which visitor come on your website first time sure he or she will come again.

Good expression – For making good expression of your website you have to minimize your website loading time. Visitor wants to visit your website but your website is taking lots of time to loading. So make change in this quality.

Decide what should on homepage – You can add your services and products list on your websites homepage in categories or subcategories. This is the great idea to divide visitor’s intention in categories or Subcategories. Create a list of products or services for homepage. And you can identify which product is giving you more profit you can put it on the front page and the left side of the page.

Monday, February 9, 2015

What is SEO?

What is SEO?
We are living in a world which is full of jargon. SEO is a miniature form of Search Engine Optimization. These three words are rounding around the people but always they cannot understand about it what is SEO.

What is the Meaning of SEO?
Trying to make higher rank in search engine is Search Engine Optimization. For making rank higher you make some changes in your website. Those changes make easier for search engine to understand your website content easily OR Search Engine Optimization is the tactics for getting more and more amounts of visitors on the website. Now this is the question how I can get more amount of visitors. We have great Ideas for keeping up your website. 

Write for people - 
You write only on which type people want means write like you are talking with a people and write that people want to know about. Suppose if someone ask from you a question. You answer it. Well on the internet the same deal.

An example a person starts a company and his company went from being just local company to No. 1 website on the internet. He reaches at this platform by simply answering the questions of the customers on the website of the company. He earns lots of money through this way. It’s only due to that he write down the answer which was asked by the customers.

Think like a human –
Always try to understand that what user want mean user intent. Now you are thinking about it what is user intent? I have an example. One day I went to market want to know about the rates of the car. But I was just gone for looking the car not to buy. The salesmen focus to make his commission. He didn’t try to know our need & wants. If the salesman was intelligent then he can understood that we are in the mode of purchasing car or not but at that evening we were only looking for buying information. Instead we buy a car from a dealer who gives us right information and exact which type we want. so this same thing can happen with you on the website so always try to understand the exact need of visitor and write according to it.
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